Packaging and Promotional Collateral
Biothermored is an exclusively imported moist heat pad, imported from Taiwan for use in relieving persistent tension and managing pain.
As the packaging was very much directed at the Taiwanese market, it required re-design to target an elderly western market and promotional collateral to help inform new customers of the uses of the Biothermored pads.
Along with creating a consistent brand application over multiple media types, this project also required working closely with manufacturers and photographers to organise shoots.
The product has now launched successfully with over 3000 items available for distribution.